Sunday, 13 March 2011

Audience Questionaire Results

I asked 10 male and female people between the ages of 16-21 to take my questionaire. I put my results into pie charts to make it seem clearer for myself to see the differences.


From these results is shows that most people buy the music magazine NME. The reason maybe that they enjoy the music that NME offers or other elements of the magazine.These results show that the majority of the people i asked said they don't spend much money on magazines. This maybe because they either buy one issue a month so it doesn't add up to that much per month, or they may not wish to spend their money on magazines.
These results show that the most popular genre's of music are indie and R&B. These two genre's are very popular and most mainstream music has elements of both genre's in them which is why it makes them so popular.This shows that the majority of teenagers these days download music illegally, part of this maybe because they don't have enough money to spend on music or that they don't want to spend money on what they can get for free.
From the people that can downlaod legally they still don't spend that much money on music anyway. This shows how teenagers aren't intrested in spending their money on music.
These results show that 100% of the teenagers had an apple product, this shows that this particular brand is popular and maybe a good way to have pr through it.
These results reinforce the evidence from earlier that the thing that teenagers would be most intrested in is getting free music. The other top pick was discount codes which reinforces the same idea also.
These results show that most teenagers are spending the majority of there time online rather than watching TV, I think this is due to social networks and other websites which have made teenagers more keen to go online.
These results show that the most popular site is facebook and the least popular is myspace.These results show that when teenagers do watch TV there favourite channels are the music channels and the comedy channels. This shows that teenagers like to be entertained.

These final set of results shows the popularity of some of this years top music festivals, by asking this question it helps me find out what promotions may intrest my target audience.

With all of these results I will later talk about what I've learnt from my research and how this will help me understand my target audiences intrests.

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