How did you attract/address your audience?

I firstly attracted my audience with special deals and offers on the front cover. In my research I did previously the audience that I’m appealing to don’t like to spend money on magazines, therefore I knew to attract my audience I needed to make my magazines issue cheap on a special first issue offer. This would ensure that when the next issue came out full price they previously remember the magazine and hopefully want to buy it again. Also within my magazine I feature a sneak peak to the next issue and a money off coupon. This is again appealing to my audience because they want to spend as little money as possible on magazines but more on going out and clothes.
I addressed my audience informally. I did this so that it would seem as if the people writing the magazine are just like the reader and makes them seem more relatable. In the interview I asked questions that I knew the audience would want to know about the artist. For example ‘Have you got a boyfriend?’ instead of asking something like ‘what do you think about the current economic situation’ because I knew that’s not what the audience would want to know.